Fading Hope

Fading Hope

ILLUSTRATION

The Brief

“Fading Hope” is a murder mystery film set in a fictional sea-side town, following the story of a lighthouse keeper named George. This project called for a poster for the film, but must include graphic elements that could be used across different mediums and media.

Ideation

With the genre of the film being a murder mystery, I wanted to play with composition and the positioning of graphic elements to reveal the story in a subtle way. I wanted to create intrigue and curiosity in the viewer. I explored many directions by drawing lots of thumbnails. For the colours and style, I was inspired by film noir, art deco, and Batman: The Animated Series.

Production

The production process involved several
programs. Taking the sketch, I made my graphic elements in Adobe Illustrator. To add texture, shading, and colours, I transferred the design to Adobe Photoshop. After settling on the colours and layout, I then used Adobe InDesign to add the body copy and final touches like the logos of the film studio and distributor. I would then move around the graphic elements to suit other formats, for example, a press ad.

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